One of the most common questions we’re asked by the Training Barn delegates is probably one that you’ve mulled over a few times yourself: just how, exactly, do you go about growing a sizeable and authentic database of leads who – and this bit is crucial – actually...

Wouldn’t life be great if we could just go out and do what we love – photograph horses, of course – all day long, without having to worry about all the legwork that goes with it? I don’t know about you, but marketing our businesses used to be one of the jobs we’ve...

By Hannah Freeland There are many ways to show your confidence or lack of it, it could be your wardrobe, your language or maybe the way you hold yourself. Today I want to talk to you about showing your confidence in the three areas that are the most important in order...

You know what sucks? Fear. Throat-clenching, cold sweat, tingly fingers fear. It makes you lose your train of thought, stumble over your words, and it takes all the conviction out of your up-sell. It’s the reason that basically no photographers likes the hard sell....

Hands Up – who is on a budget or knows they don’t want to chuck their savings at a new business? First of all, it’s true that you can create a sustainable and profitable business from photography. We promise you; it can be done, and it can be fun. Hard work, but fun!...

Let’s take a trip down memory lane – right back, in fact, to the birth of my photography business. Back in 2006, I owned and ran my own graphic design company. And when I say I ran it, I mean I really ran it – everything from setting it up, to teaching myself how to...

Let’s get real for a second: taking on your first-ever photoshoot is scary. You haven’t built up a safety net of confidence yet, and as a result, you’re plagued by doubts: can I actually deliver images my client will like? Am I going to be chatty and encouraging, or...

No matter who you are or what you do, if you’re self-employed or own your own business, you absolutely must have a website. It’s totally and completely non-negotiable – but if you outsource the job, it can also be eye-wateringly expensive. Fortunately, site-builders...

Here's a handy tip for you. Always leave 20 mins at the end of a shoot to be really creative. Go through the process of photographing your client and their horse on their yard. In your head, you have finished creating the standard imagery that you know will sell and...

Just a quick one today. Because we get asked this question a lot..."How long do you take editing your images?"Our answer is almost always the same... "If we shoot for an hour, we edit for no more than an hour" Imagine this: I have shot a set of images that have...

We are absolute suckers for that cute, cuddly shot. The ones that make you feel like you are like a fly on the wall. The horse and owner are having this beautiful cuddly moment in between poses, and you just keep clicking...it should be as if you aren’t even there. To...

More often than not, your clients have no idea what to wear on their photo shoot- what looks good? What goes with the location? What goes with the horse? It's helpful to give your clients a rough styling guide- it will ensure they are more confident in choosing...

Picture this- you arrive at a yard. All you can see is a flat grass field and an average stable block- and you panic! "Where on earth am I going to place my clients?!" You then just fluff your way through the day with no idea where to direct yourself- let alone your...

This comes up time and time gain- many delegates feel like they're lacking in confidence- you have the perfect horse, owner and location- but just don’t know how to work it, and don’t know what to do with the subjects. You start to feel pressure that your client is...

Unplanned moments can sometimes make the BEST shots! If you are too busy changing your settings on your camera or fiddling around trying to find a snack in your bag- you will miss these moments! They often happen when you have shot your main set of images, and you're...

We cannot stress the importance of this enough. Over the years, we have become pretty hot on this! It is so so vital that you direct your clients into the exact poses you want, or often your descriptions will get lost in translation! So, lets set the scene... You see...

When you train you eye to really see the best of your area, you are already winning! Try and work out how it what you can use around you, and how it will look with a horse and owner in it... Natural framesThis is the art of spotting natural areas that can frame your...

This is something I didn't even realise was a secret until really recently. I was teaching a group of delegates on location and said to them...'don't forget to find your square!!'.... The fact that I was met with 6 blank faces made me realise they had NO idea what I...

The most important lesson I ever learned is to NOT be underprepared! I remember when I turned up to one of my first shoots, and halfway through my battery died....but I had NOT packed a spare!! Embarrassingly, I had to borrow a camera off one of the guests at the...